Brand is more than a logo. Our brand is how people perceive us. It’s the collective impression we give, and is created by how our faculty, staff, and students represent our school in-person, online, and in print. Simply put, brand is everyone’s responsibility.
Our new visual identity pulls together all of the parts and pieces of the School under a unified design system that portrays our school’s unique personality and values in a compelling and consistent way.
Downloadable templates:
Brand Resources
This site contains the tools and resources you need to apply the School’s brand. If you can’t find what you’re looking for, email: bjor0180@umn.edu
